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Dave Conlon
Ramblings of a Experienced IT Strategist
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Category: Marketing

Social Media vs. Social Media Marketing – Which do you want?

August 25, 2010 Dave Conlon Leave a comment

What’s the difference, you might ask? Social Media Marketing is using social media outlets such as Facebook and Twitter to…

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Posted in: Marketing, Social Media Filed under: Facebook, Social Media, Twitter, Web Engagement Management, Web Strategy

The Higher Ed Homepage Battleground

August 6, 2010 Dave Conlon Leave a comment

XCKD.com published a cartoon last Friday that was an interesting venn diagram take on a University homepage. This cartoon set off…

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Posted in: Marketing, Strategy, Writing & Content Filed under: Content, User-Centric, Web Strategy

Web Engagement Management (WEM) – The Latest Trend

May 13, 2010 Dave Conlon Leave a comment

I’ve been seeing the acronym ‘WEM’ a lot lately in my RSS feeds and wondering “What the heck do they…

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Posted in: Marketing, Strategy Filed under: Conversation, Social media Marketing, User-Generated Content, Web Engagement Management

Constant Contact Rolling Out Event Registration and Marketing Features

October 26, 2009 Dave Conlon Leave a comment

Many communicators are looking toward email marketing campaigns versus traditional print campaigns to save both money and the environment–a double…

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Posted in: Marketing, Product Review Filed under: Constant Contact, Email, Outbound Communication
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